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In this campaign for State Farm, we brought the benefits of the "Bundle and Save" insurance plan to life through playful visual metaphors rooted in everyday objects. The concept centered around reimagining familiar items, like a box of chocolates, to illustrate how bundling coverage options can lead to surprising value, convenience, and peace of mind. By transforming these common items into engaging, metaphorical visuals, the campaign highlights how choosing the right insurance plan can feel simple, smart, and even delightful. Our team was responsible for developing visually rich, approachable designs that clearly communicated the advantages of bundling with State Farm.

My Role Motion Designer

I designed, textured and lit the shot.

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